It’s The End of the World as We Know It

by Sean Oelkers

Reminder: If you can read this message, almost by default you are wealthier and better off than most of the world. The recent earthquake in Haiti is a glaring example of how little you have to complain about. Please consider donating some of your bounty to those far less fortunate than yourself!

22

…and I feel fine…

Lately I’ve been contemplating the direction to take this side gig that has shown such promise. Along with the future of my main gig, which carries the complications of certain obligations with it. And, well, lots o’ things.

What can I say — looking at the calendar it shows middle age creeping up on me. I seem to be having a touch of a midlife crisis here. ;) I’m not looking at trading in the minivan for a Porsche, or trolling for Young Bombshell Wife 2.0, or anything that stereotypical.

Merely contemplating concepts like meaning and purpose and time and happiness and other such light topics. In other words, deciding what should be my next step.

So today I log in to my advertising account, and see that the big G has slapped me for the third time in this little adventure. Had a minor freak out for an hour or three. Not really because it kills my side biz or anything — though that is my first impulse even though all it really does is slow me down for a while — but because it means I have to rebuild.

I’m a lazy man, and would much prefer to add on to versus re-laying that foundation. Or, better yet (because I can be a truly lazy man at times) be able to just watch the earnings roll on in on those days or weeks I wanted to be doing other things.

The first time this happened, I panicked for a week+. This time, mildly for maybe an hour. Now, oddly, a certain peace has settled upon me as the day goes on. Yes, G is fucking with my business model. But that’s their prerogative. I’ve realized that I just have to build that reality into my model going forward. The key part of that last sentence: going forward.

I still haven’t decided where to take this side gig. Or what to do with my main one and it’s attachments. But this last year’s successes have opened up potential pathways I never would have imagined even five years ago. Or one, for that matter. Gilbert was certainly right in my latest read — we seriously underestimate the potential change that the future holds for us.

…begin the begin…

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  • Good post, I think we all want to achieve some success in life & for that we have to look forward for the things & forget about the circumstances, No one knows that road of success will be easy there are ups & downs in life, so if you believe in yourself & have positive thinking nothing will stop you there. I like the key part of your Sentence "Going Forward" that's what we all need.
  • I can see your getting the odd spam comment because your using keywordluv. I feel your pain mate...using Bad Behavior and Akismet at least kills off the obvious spammers :p
  • Hope you don't mind me going a little off topic, but I was curious as to what extent you have found keywordluv has helped you get more comments...and if they are good comments or just thank you for the post type comments. I found when using this plugin I got a whole heap of "Thanks" type rubbish which didn't add to my blog at all...it sure did get a lot more people making comments though!
  • Howdy Mike... yeah, initially saw a ton of 'Thanks!' & 'Great Posts!' & 'Added you to my news reader!' crap, which I just went out and deleted. This site is pretty well non existent to the outside world, so adding those plugins didn't do much in getting additional comments. But honestly, that wasn't why I put 'em on; just thought that if someone was going to go through the effort of putting up a decent comment, the least I could do is giving them a link in exchange.
  • love this blog. Thanks for adding keywordluv.
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