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	<title>Sean Oelkers &#187; Rationality</title>
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	<link>http://seanoelkers.com</link>
	<description>my quest for enough...</description>
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		<title>Facing Up To Some Fear of Success</title>
		<link>http://seanoelkers.com/facing-up-to-some-fear-of-success/</link>
		<comments>http://seanoelkers.com/facing-up-to-some-fear-of-success/#comments</comments>
		<pubDate>Sun, 09 Nov 2008 06:26:51 +0000</pubDate>
		<dc:creator>Sean Oelkers</dc:creator>
				<category><![CDATA[Adwords]]></category>
		<category><![CDATA[Campaign Blasts]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Rationality]]></category>

		<guid isPermaLink="false">http://seanoelkers.com/?p=240</guid>
		<description><![CDATA[photo credit: phunkstarr Having a fine ol&#8217; time this month watching all my work over the last few months really take off. I won&#8217;t go into specific dollar amounts right now, but my profit&#8217;s seven day moving average is almost 700% greater than this time last month. And last month, quite honestly, kicked the crap [...]]]></description>
			<content:encoded><![CDATA[<p></p><div class="floatr"><a href="http://www.flickr.com/photos/78707360@N00/3000222387/" title="Commandment Of The Day" target="_blank"><img src="http://farm4.static.flickr.com/3154/3000222387_9ed2c02dc6_m.jpg" alt="Commandment Of The Day" border="1" /></a><br /><small><a href="http://creativecommons.org/licenses/by/2.0/" title="Attribution License" target="_blank"><img src="http://seanoelkers.com/wp-content/plugins/photo-dropper/images/cc.png" alt="Creative Commons License" border="0" width="16" height="16" align="absmiddle" /></a> photo credit: <a href="http://www.flickr.com/photos/78707360@N00/3000222387/" title="phunkstarr" target="_blank">phunkstarr</a></small></div>
<p>Having a fine ol&#8217; time this month watching all my work over the last few months really take off. I won&#8217;t go into specific dollar amounts right now, but my profit&#8217;s seven day moving average is almost <strong>700% greater</strong> than this time last month. And last month, quite honestly, <strong>kicked the crap</strong> out of any prior month&#8217;s online income. Nevertheless, I&#8217;ve still been doing a little <strong>self sabotage</strong>.</p>
<p>I&#8217;ve got two <a href="http://seanoelkers.com/likes/campaignblasts">campaign blasts</a> in my stable that took off <strong>like a rocket</strong> as soon as I put them up. Enough so that I paused the first after less than half a day and in less than four hours with the other. And I&#8217;ll pause the next campaign that eats a sizable chunk of my daily budget that rapidly. That&#8217;s just common sense. You wouldn&#8217;t want an out of control campaign bankrupting you after all.</p>
<p>But what isn&#8217;t reasonable is discovering that those campaigns are actually profitable, to the tune of just <strong>over 78% return</strong> for both of them over that brief period. And then, despite that fact, <strong>letting them lie</strong> there paused because you were <strong>afraid</strong> to make the adspend. Apparently, I&#8217;m perfectly comfortable spending a dollar to make $1.75 in a campaign in a day. But not $50 to make $90. Or $1,000 to make $1,800.</p>
<p>So this evening I did a little more analyzing. Tweaked the campaigns ever so slightly. Added a zero onto those campaign budgets.</p>
<p>And <strong>resumed them</strong>.  <img src='http://seanoelkers.com/wp-includes/images/smilies/icon_surprised.gif' alt=':eek:' class='wp-smiley' /> </p>
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		<item>
		<title>Happy Birthday to the Universe! And iPods&#8230;</title>
		<link>http://seanoelkers.com/happy-birthday-to-the-universe-or-ipods/</link>
		<comments>http://seanoelkers.com/happy-birthday-to-the-universe-or-ipods/#comments</comments>
		<pubDate>Mon, 23 Oct 2006 20:38:00 +0000</pubDate>
		<dc:creator>Sean Oelkers</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Rationality]]></category>
		<category><![CDATA[Reading]]></category>
		<category><![CDATA[Spirituality]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://seanoelkers.com/happy-birthday-to-the-universe-or-ipods/</guid>
		<description><![CDATA[Shall we join the Young Earthers and wish the universe a Happy 6,009th? Nah, I prefer at least acting the rational being. Instead, I&#8217;ll better spend my day celebrating the 5th birthday of the iPod. Maybe I&#8217;ll just load up a handful of Science Friday episodes and be awed by the natural world. Or load [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>Shall we join the <a href="http://www.creationists.org/">Young Earthers</a> and wish the universe a <a href="http://en.wikipedia.org/wiki/Ussher-Lightfoot_Calendar">Happy 6,009th</a>? Nah, I prefer at least acting the rational being.</p>
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<p>Instead, I&#8217;ll better spend my day celebrating the 5th birthday of the <a href="http://www.amazon.com/gp/search?ie=UTF8&#038;keywords=iPod&#038;tag=marginalideas-20&#038;index=blended&#038;linkCode=ur2&#038;camp=1789&#038;creative=9325">iPod</a>. Maybe I&#8217;ll just load up a handful of <a href="http://www.sciencefriday.com/feed/">Science Friday episodes</a> and be awed by the natural world. Or load up on a little <a href="http://violetblue.libsyn.com/">Open Source Sex</a> and, well, just enjoy&#8230; <img src='http://seanoelkers.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' />  Or maybe even grab a few <a href="http://www.webmasterradio.fm/">Webmaster Radio</a> episodes and see if I can figure out a way to double up my online income.</p>
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