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Having a fine ol’ time this month watching all my work over the last few months really take off. I won’t go into specific dollar amounts right now, but my profit’s seven day moving average is almost 700% greater than this time last month. And last month, quite honestly, kicked the crap out of any prior month’s online income. Nevertheless, I’ve still been doing a little self sabotage.
I’ve got two campaign blasts in my stable that took off like a rocket as soon as I put them up. Enough so that I paused the first after less than half a day and in less than four hours with the other. And I’ll pause the next campaign that eats a sizable chunk of my daily budget that rapidly. That’s just common sense. You wouldn’t want an out of control campaign bankrupting you after all.
But what isn’t reasonable is discovering that those campaigns are actually profitable, to the tune of just over 78% return for both of them over that brief period. And then, despite that fact, letting them lie there paused because you were afraid to make the adspend. Apparently, I’m perfectly comfortable spending a dollar to make $1.75 in a campaign in a day. But not $50 to make $90. Or $1,000 to make $1,800.
So this evening I did a little more analyzing. Tweaked the campaigns ever so slightly. Added a zero onto those campaign budgets.
And resumed them.
So I’m hard at it trying to throw together a fairly ridiculous number of campaigns in the latest challenge put forth at the campaign blast membership site. I decided to stretch myself quite a bit, because all of a sudden I’m seeing some real progress. Total ad spend is rapidly taking off, as are earnings right along with it.
Never underestimate having a goal. I really am having a blast!
We are a fifth of the way through and are due to end the challenge a week before Thanksgiving. And all I can say is, if I can reach this goal I set for myself, the mass quantity of turkey and stuffing consumed isn’t going to be the only reason I’m sleeping all day…
Since busting through my big blasting personal challenge, I suddenly find myself on track to spend more in Adwords this month than I have ever made in earnings in any prior month. Which, let me be perfectly honest here, kinda sorta freaks me out when I take a peek at the numbers!
Mind you, even at this early testing phase of the game this month’s results show me at just shy of a 70% return on that investment. In other words, for every $100 I spend, I would be getting back $170 in earnings.
By that logic, if anything even approaching that rate continues, I should be ecstatic to shell out many thousands of dollars a month. After all, who would possibly argue against trading $10,000 for $17,000?
Nevertheless, logic isn’t always the hands-down winner of one’s internal mind games. So until those earnings actually hit my account, I’m going to have to wage some mental battles to keep me on track…